The management

The Traffic4u management

An enthusiastic team of motivated professionals in diverse specialist departments works at Traffic4u. We work in a flat organisation, where open communication in all directions is encouraged. Since our establishment in 1999 we’ve grown to become the market leader in the Netherlands. With more than 90 specialists divided between our offices in Groningen and Amsterdam, we ensure that our clients achieve optimal results. In 2007 we became an international organisation with the opening of our offices in Salamanca and Madrid. In these offices we have thirteen Spanish colleagues who work on campaigns for Spanish and international clients.

Gert-Jan Munneke

Gert-Jan Munneke is the founder and Managing Director of Traffic4u. When setting up the company, ten years ago, Gert-Jan was one of the pioneers in the field of Search Engine Marketing (SEM) and Search Engine Optimisation (SEO). Today he is involved with the national and international strategy of Traffic4u. In addition he is the co-initiator and –founder of online tuesday and the Loey Awards.

Irene Valens

As CFO, Irene Valens is responsible for the daily management and corporate growth strategy of Traffic4u International, together with Gert-Jan Munneke. In her role, she focuses on investigating strategic growth opportunities in the Netherlands as well as internationally. Irene studied fiscal law at the University of Groningen. Prior to joining Traffic4u in 2006, she was employed in various consulting positions at an accounting firm for more than eight years.

Edwin Hof

With eight years of online marketing experience, Edwin Hof is responsible for business development and innovation within Traffic4u. As head of business development and innovation he is in charge of the product managers and manages his own group of key accounts. He advises his clients about the total online marketing strategy and guides them in making strategic, tactical and operational decisions.